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The Finishing Touches

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Meet The Daisy Chain Team!


Coralie, the founder of the business, is Boss No 1. She is a mad multi-tasker and workaholic, she floats between the shop and the piles of paperwork in the office, making sure everything is looking pretty (and as pink as Alan will let her!). If you ever find her without a giant to-do list or a cup of coffee - then something is seriously wrong!!


Alan, a retired Chartered Insurer, is Boss No 2. He joined forces with Coralie in 2009. He loves nothing more than the buzz of a busy Saturday when he can show off all the lovely products to our customers. When it's not as busy, Alan turns into 'Mr Fix It' and can be found hanging pictures, painting walls and even building 'beach huts' for the Daisy Chain Garden.


Irene started out as a customer but soon became part of the team and now works two days a week and has done for the last seven years. She loves the products she sells and is really good at helping our customers find the perfect gift - nothing is too much trouble! Irene is a dab-hand at gardening and loves giving us tips on how to keep the flowers in bloom!!


After a holiday in New York with Gemma; Claire and Georgina decided Gemma needed to be part of the Daisy Chain Family. When she's not asking customers 'Are you happy looking?' you'll find her topping up cards or knee deep in polystyrene chips unpacking new products! You will never find Gemma without a smile and customers love her!


Claire, Coralie's eldest daughter, enjoys coming back home to Stratford and helping out in the shop when she's not busy Stage Managing in London. Claire's most favourite time of year is Christmas when it's really really busy. She loves getting festive and counts down the days until she can wish all our customers a 'Happy Christmas!'


Georgina has known Claire since school and came onboard as a weekend girl when we opened in Chapel Street. We now call on George whenever we can. She has to be the clumsiest member of the team but has an amazing 'can-do' approach to everything; she works extremely well with Coralie as they are both on the same wave length... whatever that is?!


Coralie's youngest daughter, Katie, is a Shopping Queen. She spent her childhood collecting freebies at trade fairs when Coralie was buying for the shop. On the occasions that Katie works in the shop, she'll be found picking out the birthday cards she is going to buy her friends for the following year - she's fab at recommending cards to people!


Daisy, our adorable golden Labrador, joined the family as a puppy in 2010. Coralie and Alan had romantic notions of Daisy sat in a pink polka dot basket in a corner of the shop - Oh how wrong they were! Daisy is far too playful and as much as they'd love her to be in the shop smelling of roses, she's happier rolling in the mud and digging up the garden!!